If you’re familiar with the Anker name, chances are fairly good that you know the company for its accessories for computers and mobile devices, especially chargers. Over the years, the company has been steadily growing, and to reflect that change it recently announced a restructuring that sees it breaking out into five sub-brands under the umbrella of a new name, Anker Innovations. Eric Villines, the new company’s head of global communications, sat down with Digital Trends to discuss what this will mean moving forward.